Hot off the press: "The State of OKRs - Global Enterprise Report"

#1 | Facebook funds the development of a brain-reading device

Facebook has revealed new details about its efforts to create a headband that would enable people to type at a speed of 100 words per minute using nothing but their brains. The social media giant is funding a research project at the University of California, San Francisco that focuses on determining what people say by analyzing their brain signals. Scientists have already carried out testing on the brains of volunteers. The company says that even if people could recognize a small number of imagined commands, like ‘select’ or ‘delete’, that it would provide many new ways for interaction in virtual reality and augmented reality systems. And while scientists continue their research on brain-computer interfaces, many experts warn that there’s a need to create new rules on how corporations should use brain data. Read more here: http://bit.ly/2YhcvhL http://bit.ly/2OQ7kRJ

#2 | Apple’s 2020 iPhones to support 5G connectivity

All three models of Apple’s 2020 iPhones are likely to support 5G, says Apple analyst Ming-Chi Kuo of TF Securities. The reason for such decision lies in the fact that the US phonemaker wants to better compete with 5G Android devices as well as to support wireless carriers that roll out new wireless technology. Also, by the time new phones are launched, customers will already expect 5G as the necessary function. And with the acquisition of Intel baseband business, Apple is more than capable of adding 5G capabilities to its products. Read more here: https://tcrn.ch/2GHpQVT https://cnb.cx/2GJc98H

#3 | Amazon has a new plan on how to dominate the clothing industry  

Amazon has launched a new service called Personal Shopper by Prime Wardrobe in a bid to extend its dominance over the clothing industry as well. The online retailer will survey shoppers on their clothes and styles preferences, and a stylist will then find matching items and send them in a box. Customers can keep (and pay for) products they like and return the rest. Amazon will charge Prime customers a monthly fee of $4.99 for this service, which is considerably less than $20 per box that competitors like Stitch Fix usually charge. Brands like Adidas, Stuart Weitzman, and several others have already joined this program. Read more here: https://cnet.co/314dkHw http://bit.ly/2OB2qYD

#4 | Are heavy-lifting cargo drones the future of the shipping industry

The global supply chain has remained fairly stagnant since the 1950s. Container ships transport over 90 per cent of all goods in the world and in the US, trucks move more than 70 per cent of all the freight tonnage. But such an arrangement is increasingly proving fragile as the transport industry faces a shortage of truck drivers. Startups like Natilus, Volans-I, Matternet, and Zipline believe that autonomous flying drones that can carry goods, even heavy cargo, are a potential solution. These machines could fly long distances and deliver various products. The global drone logistics and transportation market reported $24 million in revenue in 2018 but is forecasted to grow to $1.6 billion by 2027. Read more here: https://cnb.cx/2yuinF9

#5 | A new bill targets social media addiction

Senator Josh Hawley has introduced a bill that would limit social media companies’ ability to use ‘addictive’ design features like infinite scrolling, video autoplay, and achievement badges. Under the Social Media Addiction Reduction Technology (SMART) Act, the Federal Trade Commission and the Department of Health and Human Services would have the power to punish companies that didn’t comply as well as to write rules to regulate design tactics. This legislative initiative is based on numerous studies that show that social media platforms can lead to depression and social isolation. Also, Hawley’s bill is yet another test that will demonstrate the extent to which Washington is ready to curb Big Tech. Read more here: http://bit.ly/2yx65LY http://bit.ly/2yx5mKK

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